MCCAFÉ Cup Concepts

These McCafé cup concepts were developed for the German market, using heatproof glass:

  • Concept 1 – Features famous quotes from German books, creating a connection between reading and enjoying coffee.

  • Concept 2 – Colourful glass cups with handprint indents as a modern, practical design feature.

  • Concept 3 – Square glasses with brightly coloured silicone grips, different sized holes and a modern colour palette.

CONCEPT TO VISUALISATION:

  • Product design

  • Visuals

Initial scamps of glass concepts.

Initial scamps of glass concepts.

CONCEPT 1: This concept uses famous quotes from German Books, combining the association of reading a book whilst drinking coffee.
CONCEPT 2: The colourful glass cups use hand print indent as a modern and practical design feature.
CONCEPT 3: These square glasses have brightly coloured silicone grips.